Ben Helmrath
VP - PGA TOUR Superstore
Ben Helmrath is Vice President Merchandising Hard Goods for PGA TOUR Superstore, where he oversees all Merchandising functions across for the Clubs and Accessories product categories. He is also an integral member of the senior leadership team that has been instrumental in the growth of PGA TOUR Superstore into the leading golf specialty retailer in the world. He attended TGL this inaugural season and has recommendations for simulators that will help avid and casual golfers alike "golf smarter."